BRAND IDENTITY CREATION AND COMPANY BRAND IMAGE
The creation of Brand Identity is essential to build the Company Identity. This includes several elements including, naming creation (development and creation of the name of a company, product or brand), logo (abbreviation, name or title of a particular graphic form, which identifies an institution, company or product) and everything what characterizes the company. The set of graphic and communicative elements that will be created will allow the user to receive an emotional and instinctive perception in order to outline a corporate reputation on the part of its audience.
- Strengths of the Brand
- Strategy and position
- Brand vision and mission
- Brand values
- Naming
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